Planning a retreat is much like planning a vacation, except your family will be more forgiving if something goes wrong. If you’re marketing your retreat to premium clients, they expect all the bells and whistles and expect things to go off without a hitch, especially if they’re paying top dollar to attend. If you’re thinking of planning […]

Vidéo ? Audio ? Ecrit ? En direct ?Quand il s’agit de créer du contenu de formation, vous avez une douzaine d’options ou plus, et toutes sont utiles à leur façon, alors comment pouvez-vous choisir ? Il y a trois considérations principales. Votre acheteur Il y a de fortes chances que votre client idéal ait […]

A big reason people love live events is the guest speakers. They look forward to being entertained, motivated, and educated. So, if you want a positive response from your audience, you need to choose the right keynote or guest speakers. Let’s state the obvious: give yourself enough time to plan your event so you have […]

Tell me if this sounds familiar. You begin to write a blog post, and before you know it, your “quick update” has turned into a rambling, 3,000 word novelette that covers everything from where to find a graphic designer to how to design a business card. Now, a 3,000-word blog post can be great for […]

How many times have you thought of ideas for building your business only to get caught in the “analysis paralysis” that seems to plague solopreneurs? You know the vicious cycle: You get a great idea, you get excited for it, but then weeks later you still haven’t started it and you’re losing steam. Or, worse […]

With 260 million monthly active users, LinkedIn may seem like your pot of gold at the end of the rainbow. Who wouldn’t want the opportunity to sell their product or services to 260 million people? Let’s remember, however, that LinkedIn in NOT about sales: It’s about building connections and developing relationships with people who may […]

. Getting back to business basics: You must market your business to your target audience or they won’t know you exist. And when it comes to marketing, why not use every tool available to you? When marketing on Facebook, one tool that is often overlooked is the Facebook Events tool. It’s a great way to get […]

Facebook Messenger bots are becoming a popular way to connect with customers and prospects primarily because it’s quick and automated, allowing you to focus on your marketing and client calls. It’s a very cool form of Artificial Intelligence but it is merely another avenue for connecting with your market, not a replacement of other tried […]

One key to a successful, growing business is the ability to make wise decisions and to be productive. One way to achieve these daily goals is to maintain a healthy diet. However, that is no easy feat these days when we’re constantly bombarded with ads and information about all the different menu plans and ways […]

Who doesn’t love automation? Shopping carts and membership sites automate your sales and content delivery. Email autoresponders automate relationship building. And calendar apps automate your schedule, putting an end to the frustrating back and forth of setting appointments. Not only does automation save you time, but it helps ensure quality and consistency as well. Just […]

Finding the right graphic designer to handle your company’s branding and any other smaller projects is extremely important but also daunting unless you know the right questions to ask. Even if a designer comes highly recommended by a business associate or peer, always go through the interview process because your needs may be very different […]

Procrastination is a dirty word when you’re a solopreneur. If you procrastinate over doing tasks, then no one is left to complete them, which leads to a feeling of overwhelm, which leads to you questioning why you started your business in the first place. Sound familiar? Coaches and service providers have the added pressures of […]