Everyone can benefit from having a coach. But not everyone will benefit from having YOU as a coach. Nor should you think they will. The fact is, your knowledge, skills, coaching style and experience make you the perfect coach for only a very specific person – sometimes known as your dream (or ideal) client. Positioning […]

Struggling with how to price your eCourse? You’re in good company. It’s a struggle all online business owners face, and one that can even cause you to put off launching your product—maybe indefinitely. Sound familiar? These pricing strategies will help: How much do you want to earn? Here’s the most basic idea: how much money […]

Coaching programs come in many different formats and styles: email only, phone and email, mastermind groups, and any combination that suits your style and your client’s needs. But one coaching format stands out from the rest for being the most valuable: VIP days. A VIP (very important person) day is just you and your client, […]

How compelling is it when you see this on a sales page? “Peek over my shoulder while I…” It doesn’t matter if the seller is demonstrating how to bake a cake or how to build a website, we want to see. There’s just something intriguing about the opportunity to see an expert do what she […]

There’s a misconception that many people hold on to, and it’s keeping them from sharing their expertise with the very people who need it most. Do you feel like you don’t know enough, aren’t experienced enough, or like you need a “certification” to be a coach? While there are some (usually those selling the high-priced […]

Coaching is an awesome career. You get to spend your time helping people achieve their goals in a very real way. It’s exhilarating and oh-so-rewarding! But at some point you begin to ask yourself, “How can I reach even more people? How can I help more people reach their goals?” The answer? Create and sell […]

Whatever your niche, whoever your client, a coaching program can be a profitable addition to your current product lineup. If you’re not already offering some kind of coaching, you can quickly get started by creating one of these top offers for your clients. Email Coaching The simplest and perhaps least time-intensive coaching program you can create, email coaching allows […]

It’s an undeniable fact. When you trade hours for dollars—whether you’re a business coach or a brain surgeon—your income potential has a cap. There are, after all, only so many hours in the day. You can only book a limited number of coaching hours and VIP days. Of course, you can (and should) be raising […]

How many partially completed products, books, and group coaching programs do you have sitting around on your computer? If you’re like most entrepreneurs, the answer is a resounding “far too many!” And frankly, the reason you have all of those incomplete books and programs isn’t because you don’t know your subject, or because you’re a […]