By now you probably have figured out that I’m a big believer in creating low end products for your coaching business. There are plenty of coaching gurus who tell you to go after the high end clients and you might think you can’t get those clients without offering high end products. But let’s think about […]

Have you heard the phrase, “Make money while you sleep”? It’s a common phrase thrown around the internet marketing world that describes the power of passive income. Make a product one time but reap the rewards for years to come. Passive income can benefit absolutely everyone, no matter what type of business you have or […]

If you’ve ever looked at another entrepreneur and wondered how she manages to get it all done, the answer might surprise you. She’s got good systems. It’s true. The most productive people all have one thing in common: they don’t reinvent the wheel every day. Instead, they’ve figured out the best, most efficient way to […]

When it comes to leveraging your time, automation is the sharpest tool in your toolbox. It allows you to get more done in less time, and to smoothly move people through your funnel. For many small business owners, though, the one area that’s often overlooked is your website. Use Your Blog to Build Your Mailing […]

Part of your marketing effort is sharing your philosophy and coaching style with your followers in the hopes that they will get to know, like, and trust you enough to become a coaching client or purchase your product (marketing in a nutshell). As with any comprehensive marketing plan, it needs to be in constant motion, […]

I’m a big believer in creating passive income for your coaching business but many coaches don’t know what to offer or think that their one-on-one coaching services are enough to sustain their lifestyle. Sure, your clients hire you for your specific skillset and specialty but wouldn’t you like to earn more in your business? Wouldn’t […]

Coaching is an awesome career. You get to spend your time helping people achieve their goals in a very real way. It’s exhilarating and oh-so-rewarding! But at some point you begin to ask yourself, “How can I reach even more people? How can I help more people reach their goals?” The answer? Create and sell […]

The world is filled with great ideas and broke business owners with fabulous products but no sales. The fact is, ideas are not what drives most business success. Marketing does. So before you quit your day job to branch out on your own, it pays to have a solid marketing plan in place. Start with […]

Here’s the number one question I hear—not only from new product creators, but even from seasoned business owners: “How do I find a good idea?” What they really mean, of course, is “How do I find an idea that will sell?” No one wants to spend days or weeks or more planning, developing and launching […]

It’s an undeniable fact. When you trade hours for dollars—whether you’re a business coach or a brain surgeon—your income potential has a cap. There are, after all, only so many hours in the day. You can only book a limited number of coaching hours and VIP days. Of course, you can (and should) be raising […]

How many partially completed products, books, and group coaching programs do you have sitting around on your computer? If you’re like most entrepreneurs, the answer is a resounding “far too many!” And frankly, the reason you have all of those incomplete books and programs isn’t because you don’t know your subject, or because you’re a […]