How well do you know your potential clients? Chances are you’ve developed at least a simple client avatar. You know her business, her age, her income and education levels. You know where she lives and how many kids she has and what her biggest dreams are. But do you really know what drives her? We’re […]
Are you a naturally organized person? Did you get that special organizing gene at birth? I’m jealous! Keeping all the aspects of a coaching business organized and running smoothly is difficult at best, especially if you don’t have a system or a plan of what to do when. Even if you have a big picture […]
Struggling with how to price your eCourse? You’re in good company. It’s a struggle all online business owners face, and one that can even cause you to put off launching your product—maybe indefinitely. Sound familiar? These pricing strategies will help: How much do you want to earn? Here’s the most basic idea: how much money […]
Promoting products and services online is a great way to earn money. There are many different products and services out there to promote, and along the way you’ll likely create your own. Chose top notch products, use them first, and be honest about them. When you create something of your own, make it the best […]
Your brand identity is the image your company portrays to the world at large, to your customers or clients. When people look at your online presence, they should know what you do and that you bring value to the market. Your brand identity should be appealing to your target market and should be consistent in every […]
Productivity and efficiency are the popular buzz words lately as more and more business owners try to make the most of their time during a busy day. No matter how hard you try, you simply cannot do everything yourself when it comes to running your business. Investing in your business not only decreases stress but it makes your […]
People want to hire and buy from those they know, like, and trust. That’s a universally held truth across the business world and the best way to earn the trust of your clients is to be authentic in how you present yourself. What is authenticity? Other than being a commonly-used buzzword these last few years, […]
Coaching programs come in many different formats and styles: email only, phone and email, mastermind groups, and any combination that suits your style and your client’s needs. But one coaching format stands out from the rest for being the most valuable: VIP days. A VIP (very important person) day is just you and your client, […]
If you want to be successful at online marketing there are several things you can do to increase your chances. The first is to sit down and think about everything that needs to be done in your business to make it a success. After product discovery and / or creation; marketing needs to be tops […]
Do you work in organized chaos? You know, having piles of paper on your desk or in your office space that to the naked eye looks messy yet you know where everything is located? Even if your office and desk are neat, can you say the same thing about your computer files or does it take […]
No matter how proudly you embrace the “solopreneur” title, there comes a time when you absolutely must reach out for help. And for savvy business owners, that help often comes in the form of JV partners. Also called affiliates, JV partners act as your own private sales army, spreading the word about your products and […]