Every business should have a sales funnel, which is a visual representation of how to attract people into the business and convert them into paying customers. The term ‘sales funnel’ is a big buzz word lately yet so many business owners procrastinate or are scared to create a funnel for various reasons. Most commonly, they […]

I’ve been touting the benefits of passive income as an additional stream of income but some of my readers have questioned if you can really ‘set it and forget it’ when it comes to creating passive income. Let’s explore this a bit further. First of all, creating any kind of product takes some time. Even […]

When it comes to leveraging your time, automation is the sharpest tool in your toolbox. It allows you to get more done in less time, and to smoothly move people through your funnel. For many small business owners, though, the one area that’s often overlooked is your website. Use Your Blog to Build Your Mailing […]

If you’ve ever looked at another entrepreneur and wondered how she manages to get it all done, the answer might surprise you. She’s got good systems. It’s true. The most productive people all have one thing in common: they don’t reinvent the wheel every day. Instead, they’ve figured out the best, most efficient way to […]

As any smart business owner knows, the key to passive income is a well-established (and full) funnel. So of course you’ve optimized your opt-in pages and monetized your download pages and encourage more buyers through well-placed upsells and downsells. But what about the follow-up? Do you contact customers about the products or services they didn’t […]